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Audiences

IDfree: Streamlined Omnichannel
Audience Activation

User-Friendly Targeting

  • Empower your team (advertisers, agencies, clients, and publishers) with IDfree's intuitive platform. Build and activate targeted campaigns across all major channels and platforms in minutes, eliminating the delays of traditional methods.
     

Privacy-Safe Consumer Data 

  • Transition to a cookieless future with confidence. In collaboration with trusted partners, IDfree provides access to 100% privacy-compliant consumer lifestyle data for effective, non-individualized targeting.

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About Us

GDR provides privacy-safe audiences and omnichannel  activation via IDfree: The next-gen targeting tool for brands, agencies, and publishers to target consumers without third-party cookies or IDs. We offer consumer classification data and interest data for 35 markets, covering 750+ M people across EMEA, Asia, Australia, and the Americas.

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