Trends | GDR

Nov 6

Kantar's 2025 Marketing Trends: Key Insights for Brand Growth

Discover the 10 key marketing trends shaping 2025. From the rise of total video to the power of generative AI, stay ahead of the curve!

May 11, 2023

Jury of Consumers Award the 2022 Top Creative Effectiveness

How To Win In A Digital World? Kantar reveals the most creative and effective ads from 2022. Judged by consumers.

Apr 6, 2021

2021 Consumer Trends: Walk the Talk

GWI documents the major consumer trends for 2021, and points to "Local" being a key factor in reaching your audience.

Mar 10, 2021

Google Going IDFree?

Google has just announced that they will not replace third-party cookies with UIDs for ad targeting. We discuss the industry perspectives.

Dec 15, 2020

The rise and rise of omnichannel shopping

Kantar: "Ecommerce has been accelerating for years, but 2020 shows that all brands need a smart omnichannel approach."